Zale Tabakman

Recruiting firms have more candidates than jobs and as an established recruiters you have a long list of people in your database. Through the years you have developed a relationship with these candidates.

These candidates are assets that in the past are only converted into revenue when you have a search and they meet your search criteria.

LinkedIn is a great source for candidates. As a recruiter you obviously see the ability of LinkedIn as a source for potential candidates. You also see that LinkedIn levels the playing field for the candidates. Job hunters quickly find out about LinkedIn and create profiles.

Its happening everyday and there is nothing you can do to stop it.

You need to be part of it. In fact, you need to be in the center of it.

And if you can be the guide and the source for the candidate, you can increase your business.

You understand the need of the active candidate to find a job. There is great value in helping a candidate find a job. By helping the candidate, you strengthen your relationship with your candidate. A strong relationship with a top tier candidate puts you in a win-win situation. You can become their guide. Your relationship with the candidate becomes a totally immersive one.

You become the candidates guide to finding a job.

With 25 million people on LinkedIn means that while there are many more opportunities to find candidates, it is getting harder and harder to find the perfect candidate from thousands of results. Your relationship with your candidates helps it along.

With LinkedIn Candidates can now find great jobs by themselves. But they don’t know how to position themselves for the job. They don’t know how to negotiate. That is your skill.

Let the candidate involve you in their opportunity.

Encourage the candidate to let you follow up on the job opportunity.

You present the candidate and you close the business.

This will happen if you are the trusted conduit for the candidate on LinkedIn.

Helping your candidates on LinkedIn will generate more exclusive recruitment deals, because the clients will know that you have expertise to find the best candidates anywhere in the world.

An opportunity exists for recruiters and candidates through the many jobs available on LinkedIn.  There are jobs posted directly by companies and then there are jobs available through recruiters. Filling the recruiter jobs is something you can do.

You will increase your revenue through split fees.

You can move towards exclusive engagements, because you are a leading recruiter who uses LinkedIn.

LinkedIn is an asset that you as a recruiter can use to help your candidates, generate income to cover overheads, generate referrals, and build long term relationships with candidates.

If you could get each of your candidates on LinkedIn with profiles that sell their skills, they would get jobs, by helping them get onto LinkedIn you become the trusted conduit. You will get referral business. It becomes a a win-win solution for you, for the candidate, and for the hiring group.

A candidate needs to ensure s/he can be found and once found, the candidate needs to make sure they have created a presentation that attracts the employer.

The power of LinkedIn works for the candidate:

1. Recruiters and other human resource people are all over LinkedIn, they are constantly looking for people who are looking for jobs.
2. Marketing a candidate starts with creating a profile so that people searching can find the candidate.
3. Once the candidate is found, the story told on the profile must sell the candidate so that the searcher takes the next step

Once the candidate is contacted by the hiring authority, they only need pass the lead to you.

For the candidate who want to take a more aggressive approach:

1. The candidate can actively search out jobs posted on LinkedIn.
2. The candidate can search out people who will know about positions in their company that haven’t been posted on LinkedIn.
3. The candidate can search out other recruiters that have an expertise in their area.

Yes, some of these candidates won’t pass the leads on. But, once they get rejected from several jobs because they don’t know how to present themselves, they will be will begin to pass the job leads on.

I would like to help you and your candidates by putting my LinkedIn expertise to help you and help your candidates.

I have a full day course that teaches job candidates how to use LinkedIn to use LinkedIn for finding a job.

The course applies marketing techniques to the problem of finding a job.

The course is one day long, from 10:00 to 3:00 with a one hour lunch break.

The schedule includes:

Morning

• Session 1: How LinkedIn Works – Why LinkedIn is not just an online resume
• Session 2: How people use LinkedIn – how you can use it to connect with other people and how people will find you
• Session 3: Creating your profile – field by field – What the field means and what the impact is on your job hunting

Lunch

Afternoon

• Session 4: LinkedIn Answers – A detailed use of it
• Session 5: How to grow your LinkedIn network

Please contact me if you are interested in hosting the course. I require a minimum of 25 people to attend.

Pricing is a minumum of $199 per candidate. We share the revenues.

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