The more you know about the company you want to work for, the better you can tailor your resumes and cover letters to hit them right between the eyes. And the better you’ll do in a job interview.
“Research the company you are trying to seek employment with. Review their earning statements and Web site. Gain an understanding of who their customers are and what they want and need,” says Richard Schuttler, Ph.D., Associate Dean at the University of Phoenix (http://www.phoenix.edu).
The more extensively you research a company, the more intelligently you can approach them with potential solutions to their problems. (Remember — never think: “Give me a job.” Think: “Here’s how I can help you.”)
You can call your local library and ask to talk to the reference librarian for advice on the best books and Web sites to use when researching target companies. Keep in mind that most libraries have subscriptions to very valuable – and expensive – research guides like www.hoovers.com but you’ll never know until you call and ask!
Action Step: Is knowledge power? No. It’s potential power — knowledge will only help you find a job if you USE IT.
—
This job hunting post was adapted from content provided to by my good friends Kevin Donlin and David Perry, co-creators of the Guerrilla Job Search System.
Kevin and David have been interviewed by CNN, New York Times, Fortune magazine, and the Christian Science Monitor about their method to finding a job.
Get a free audio from Kevin and David on how to get your job search into high gear
Keyword Related posts:
