Finding a job is hard, but there are jobs out there. The challenge is getting yourself found by the job vacancy.
Monster, Workopolis, and other sites is one way to start. According to What Is The Color Of Your Parachute?, this only find 10% to 4% of the jobs. So while you can’t count on it, your resume should be on these sites, The resume must include a link to your LinkedIn profile.
By mailing resumes out to employers randomly, 7% of people who do this actually get jobs so its another strategy to use. Mail is better than e-mail, because its something people can touch. Sending via FedEx makes it more likely to be read, however this is an expensive approach.
Answering an ad in a professional journal related to your “Ideal Job” again generates 7% of the jobs. So make sure you are on the list of both print and online journals related to your “Ideal Job”.
Answering a newspaper ads gets 24% to 5% of the jobs filled. But, unfortunately for people earning $75,000 a year and more, the 5% is more likely.
Using a recruiter or an employment agency is better at 5% to 28% and this ratio is improving. You need to be able to be found by recruiters. The more the better the chance of finding a job.
There are even better routes than this all of which can be implemented with LinkedIn.
- 33% of people find jobs through their family and friend connections.
- 47% of people find jobs by knocking on the door of companies that interest them.
- 69% of people find jobs by contacting companies that are of specific interest to them
- 84% of people find jobs by working with others together and sharing the efforts.
- 86% of people find jobs by doing things differently in their job hunt
If you have been searching for over three weeks and haven’t had any interviews, its time to start doing things differently. Be part of the 86% who do things differently. Get the LinkedIn skills you need to market yourself on LinkedIn.
The best way to find a job is for the job vacancy to find you.
Your goal is to create a situation that every time a recruiter or an employer is looking for an “Ideal Candidate” that is your “Ideal Job” you are found by the recruiter or the employer and they contact you to discuss the job.
LinkedIn is the place where recruiters employers now go to find executives. The recruiter or employer does searches and reads profile after profile to find the “Ideal Candidate”. You need to be seen as an “Ideal Candidate”.
Thousands of employers and recruiters are searching LinkedIn every day to find the “Ideal Candidate”.
To be found, you need to learn how to make the best use of LinkedIn possible.
- You need to learn how to make a profile that can be found by a search engine. Both the LinkedIn search engine and the Google search engine. Yes, Google will find you in LinkedIn.
- You need to learn how to make a profile that will engage the employer and the recruiter and make them say “Ideal Candidate” and make them contact you.
- You need to learn how to use LinkedIn Answers to build your credibility.
- You need to build a large LinkedIn network so that the recruiters and employers can find you.
You need to really understand how LinkedIn works.
Ii ts important that you have a large network of people to be connected to. Recruiters are the best people to connect to on LinkedIn for several reasons. They have the absolute largest network of any group because they work VERY hard at growing their network. They need to find qualified candidates. They are also connected to each other, because they share recruiting fees. So even a small list of recruiters in your network will have a major impact on your ability to find a job.
With an excellent profile you will be the “Ideal Candidate” for the employers and recruiters. They recruiter and employer can find you and once they read your profile and other things I will teach you, you will be contacted for the “Ideal Job” because you have presented yourself as the “Ideal Candidate”.
You need to start with a deep understanding of how LinkedIn works. Not just what the buttons and links do, but why each link and button is there and how it effects your job search. Each button and link can be leveraged in a different way.
Next you need to do a field by field analysis of what should be put in the profile fields for the job hunter. The job hunter has to address two different readers, the electronic search (including the Google Search Engine) and an employer or recruiter whom you want to contact you.
I do this on my profile and every bit of LinkedIn content I create. Everyday I am found in hundreds of searches on LinkedIn. My profile is viewed over and over again. I am contacted by people all over the world on LinkedIn. These contacts create opportunities for me each and every day. To be contacted like I am, then you need to create a profile that attracts people.
There is much more to LinkedIn than just the simple search for an employer or recruiter to find you. And you can use more than just the profile to engage the employer and the recruiter and get them to contact you.
If you want to read about how What Color Is Your Parachute applies to LinkedIn, I have detailed article that can be found at: http://www.zaletabakman.ca/2008/11/12/book-review-what-color-is-your-parachute/
If you want some more general advice on Job Hunting with LinkedIn can be found at Using LinkedIn To Find A Job.
If you want an example of how Zale does training, click here for Seven Ways To Generate Business With LinkedIn an online Flash course that is totally without cost and you don’t have to provide information to watch it.
This article is part of the free 66 Day Job Club. The 66 Day Job Club is a virtual job club is my way to help 10,000 people find a job. The club has an online chat room, a forum to ask questions, and a series of e-letters that connect the articles on www.ZaleTabakman.ca into action items.
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