This is the second last article in the series and so its a bigger one than normal. It combines lots of different ideas.
You know that people love to learn stuff and it represents an opportunity for you.
Have you thought of giving them a book which embodies the value or values you can bring to a company?
And why not make your own book?
You can self publish it.
The content can come from the 12 different white papers that you have written.
(And if its good enough to give to companies, make some extra dollars selling it as well . Here is an some ideas on creating an e-book and selling it around the world.)
Another option is to go to www.successories.com or www.successitems.com and select from a variety of professionally done booklets which will cost about $4-7 each.
Booklets like Companies Don’t Succeed People Do or Motivation Lombardi Style are good choices. You can send one with a note that simply says,
“Please accept this book as an indication of my interest in your company.
If you’re interested in discussing how I may be able to help you reach the goals you’ve set for your company, I’d be pleased to have a coffee with you.”
This is a soft sell approach that is a very solid yet subtle way to get your foot in the door.
Follow your mailing about ten days after sending it with a personal phone call.
Ask them if they’ve had an opportunity to glance through it and if they have any interest in having a coffee.
When they say “yes”, be prepared to put on your consulting hat and enquire about what their business goals are and if the company is hitting all of them.
Be prepared to offer up stories which relate what you’ve done for your other employers.
Frame your story this way:
- the problem;
- what you did to fix it; and
- what the results were.
You want to imply subtly that perhaps you could do the same for them but you’d need to get more closely involved.
You may want to try closing them by asking if it’s an important concern they intend to address any time soon.
If it is, suggest the employer “consider” looking at a short term contract.
Short term contracts can lead to long term employment if executed correctly. Never offer to fix it for free.
If in doubt as to what to charge ask them what they think is “fair”.
The word “fair” will disarm most employers because if they are really interested in solving the problem they won’t want to chisel you for fear you’ll walk away.
Action Steps:
- Research their company like crazy.
- Research their industry like crazy too.
- You have done this and you have created your great content.
- Focus your questions on the whole business first and then move into your area of expertise.
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This article is just a small sample of how you can do to take control of your Job hunt and make it effective. I work closely with the two experts in the field, Kevin Donlin and David Perry, co-creators of the Guerrilla Job Search System.
Job hunters who use “Click and Apply” wonder why they are not getting interviews and ultimately taking far too long to get a job. I hope you are not using “Click and Apply” as your major tactic. You have many more strategies and tactics to make an effective job hunt.
The only Job Hunting system I recommend is the Guerrilla Job Search System.
The system works, because it helps you do what you do best. Kevin and David have been interviewed by Wall Street Journal, New York Times, Fortune magazine, and the Christian Science Monitor about their method to finding a job.
Go right now and listen to a sample of how Kevin and David will get your job search into high gear
If you want to know why I think the Guerrilla Job Search System is so effective for job hunters read my review of it here.
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