The Magic Formula For Growth

Apply the Magic Formula to your company.

Revenues = ((NumberOfProspects x Close Ratio + ExistingClients) ) x AverageSale

To increase Sales by 25%, you need to increase one or more of the variables.

  1. Number Of Prospects
  2. Existing Clients
  3. Close Ratio
  4. Average Sale

Here is how it works in practice:

Change Revenues Number Of Prospects Close Ratio Number Of Clients Average Sale
No
Change		 $ 1,000,000.00 100 25% 75 10,000.00
Double
Prospects		 $ 1,250,000.00 200 25% 75 10,000.00
Double
Close Ratio		 $ 1,250,000.00 100 50% 75 10,000.00
Increase
sale by 25%		 $ 1,250,000.00 100 25% 75 12,500.00
Increase
clients by 33%		 $ 1,250,000.00 100 25% 100 10,000.00
Increase
prospects and close by 50%		 $ 1,250,500.00 143 35% 75 10,000.00
           

Imagine applying this process to your business!

Are you qualified?

  1. You have more than 50 customers.
  2. There are more than 500 prospects in your geographic region
  3. You have the production capacity to support a 25% growth rate
  4. Current sales are between $1,000,000 and $10,000,000
  5. You want to grow

What is the process?

  1. Understanding your product/service.
  2. Understanding why your existing sales and marketing are not integrated.
  3. Quantify the size of the growth
  4. Look for where your biggest opportunity sits
  5. You smile and enjoy the increased sales growth and increased profits

What are the strategies?

  1. Creating Customer Centric Marketing Program that creates the desire for your customers to purchase
    (Increased close ratio, prospects, average sale)
  2. Marketing to appropriate joint venture partners
    (Increase in average sale, increase in customers)
  3. Connecting you with customers who want to buy your services
    (Increase in prospects, close ratio)
  4. Mentoring your sales channel with ways to improve your products
    (Increase in all factors)
  5. If you are an entrepreneur, mentor you on growing your business
    (Increase on all factors)

How long does it take?

  1. How much time and effort do you want to put into it?

What are the next steps?

  1. You make a decision that you want to grow.
  2. Click here to attend a free seminar to get started
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